viral marketing

名词 n.
中文释义

英文释义

名词 n.
  1. A technique aiming at reproducing "word of mouth", usually on the Internet or by email, for humorous, political or marketing purposes. uncountable
    — A famous example of viral marketing is the rapid spread of Hotmail as a free email service. Attached to each email was a short advertisement and Hotmail's URL, and customers spread the word about Hotmail simply by emailing their family and friends.
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