sustainwashing

名词 n. 动词 v.

英文释义

名词 n.
  1. The sustainability analogue of greenwashing (or subset thereof, in ecologic subsenses). uncountable
    — wondering whether the advertisement's talk of sustainability might be a bit of sustainwashing
动词 v.
  1. present participle and gerund of sustainwash form-of,gerund,participle,present

词源

词源 1
From sustain + -wash + -ing, following the established pattern of greenwashing, pinkwashing, purplewashing, and similar forms (which came ultimately from the figurative-extension sense of whitewashing as "slapping a paintjob over the truth to hide it and to give a specious nice appearance").
词源 2
From sustain + -wash + -ing, following the established pattern of greenwashing, pinkwashing, purplewashing, and similar forms (which came ultimately from the figurative-extension sense of whitewashing as "slapping a paintjob over the truth to hide it and to give a specious nice appearance").
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