slogan

名词 n.
中文释义
英 /ˈsləʊɡ(ə)n/    美 /ˈsloʊɡən/

英文释义

名词 n.
  1. A distinctive phrase of a person or group of people (such as a movement or political party); a motto.
    — "Right-ho," I [Bertie Wooster] said, not much liking the assignment, but liking less the idea of endeavouring to thwart this incandescent aunt in her current frame of mind. Safety first, is the Wooster slogan.
  2. A catchphrase associated with a product or service being advertised.
  3. A battle cry among the ancient Irish or highlanders of Scotland. obsolete
    — His bugle Wat of Harden blew; / Pensils and pennons wide were flung, / To heaven the Border slogan rung, / "St Mary for the young Buccleuch!"

词形变化

slogans plural sloggorne alternative slughorn alternative slughorne alternative

词汇关系

衍生词
counterslogan sloganed sloganeer sloganeering sloganise sloganize sloganising sloganizing sloganism sloganization sloganizer sloganless slogo

词源

From earlier sloggorne, slughorne, slughorn (“battle cry”), borrowed from Scottish Gaelic sluagh-ghairm (“battle cry”), from Old Irish slóg (“army; (by extension) assembly, crowd”) + gairm (“a call, cry”). Slóg is derived from Proto-Celtic *slougos (“army, troop”), from Proto-Indo-European *slowgʰos, *slowgos (“entourage”); and gairm from Proto-Celtic *garsman (“a call, shout”), ultimately from Proto-Indo-European *ǵeh₂r- (“to call, shout”). The English word is cognate with Latin garriō (“to chatter, prattle”), Old English caru (“anxiety, care, worry; grief, sorrow”).
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