market leader

名词 n.

英文释义

名词 n.
  1. A product that is chosen by more consumers than any of its competitors.
    — The aim of the sophisticated type of own label is to present customers with a product which has at least as good a quality as the brand of the market leader.
  2. A company that manufactures or markets a market leader or that outsells all other similar businesses.
    — The lesson is that when you are competing with a strong market leader you should not necessarily attack head on, but try to change the rules of the game: for example by approaching the customer from a new direction.

词形变化

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