loss leader

名词 n.
中文释义
英 /ˈlɒs ˈliːdə(ɹ)/    美 /ˈlɔs ˈlidɚ/

英文释义

名词 n.
  1. An item that is sold at or below cost in an effort to stimulate other profitable sales.
    — Sugar was a strategic product in the scheme; in part, because it was the chief source of ‘disturbance’ in the wholesale and retail trades owing to its use as what would now be called a ‘loss leader’, and, in part, because on the supply side the industry was dominated by one refiner behind a substantial tariff wall, thereby facilitating ‘stabilised’ pricing.

词形变化

loss leaders plural
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