captology

名词 n.

英文释义

名词 n.
  1. The study of computers as persuasive technologies. uncountable
    — In the last decade, persuasion has been investigated in two apparently distinct lines of research: captology, and teaching as persuasion.

词源

Coined by American behavior scientist B. J. Fogg in 1996, from the initials of computers as persuasive technologies + -ology.
0 次浏览 数据来源: Wiktionary